The Principal Charity Classic is the #1 Stop on Champions Tour, Players Say

Tournament receives Players Award, as voted by Champions Tour professionals

(West Des Moines, Iowa) – The Champions Tour has announced the best tournaments of the 2010 Champions Tour season. The Principal Charity Classic presented by Wells Fargo

received the “Players Award” for the 2010 tournament, ranking it the number one stop for Champions Tour professionals. The announcement was made recently by Champions Tour President, Mike Stevens, at the Champions Tour Tournament Association annual awards dinner in Ponte Vedra Beach, Fl.

“The Principal Charity Classic has positioned itself as a ‘can’t miss’ event for players, sponsors and spectators, resulting in excellent galleries and record contributions to local charities,” said Stevens.

World Golf Hall of Fame member, Nick Price earned his second victory of the season during The Principal Charity Classic at Glen Oaks Country Club in West Des Moines, Iowa. “Hands down, The Principal Charity Classic deserves this award. I have thoroughly enjoyed all the time that I have spent at the tournament. The hospitality and warm welcome we receive is second to none,” said Price.

“We have consistently received great feedback from the players, caddies and spouses about Glen Oaks Country Club, the Des Moines community and the world-class treatment they receive here,” said Jamie Alt, tournament director. “Continuing to attract a strong playing field helps the bottom line of the tournament — children’s charities.”

In 2009, the tournament was named ‘Best Managed Event’ on the Tour, an award which recognized community support, attendance, charitable impact and on-site presentation.

Over the last four years, The Principal Charity Classic has raised $2.3 million for local children’s charities. The PGA Tour and a recent Iowa State University study estimated the 2010 tournament generated an economic impact of $20.8 million for the region, including increased business for area hotels, restaurants, shopping establishments and other entertainment venues. The event also showcases Des Moines to a national television audience and to more than 70 PGA Champions Tour golfers.

The Principal Charity Classic is sponsored by the Principal Financial Group®, presented by Wells Fargo and managed by Bruno Event Team. For more information on the charities and the tournament, visit www.principalcharityclassic.com or connect with The Principal Charity Classic on Twitter and Facebook.

About The Principal Charity Classic

The Principal Charity Classic is an annual Champions Tour event at Glen Oaks Country Club in West Des Moines. The 2011 tournament will be held May 30-June 5. The Greater Des Moines Community Foundation plays host to the event, which is focused on philanthropic giving for designated “FORE Our Kids” charities: Blank Children’s Hospital, Bravo Greater Des Moines, Greater Des Moines Community Foundation, United Way of Central Iowa and Variety-The Children’s Charity.