Birdies For Charity: You Donate. We Match. All for Iowa kids!

When you donate through the Birdies For Charity program, the participating charity of your choice will receive every penny you pledge PLUS up to a ten percent match from the Principal Charity Classic and our friends at Sammons Financial Group and Wells Fargo. It’s that simple.

How the program works

The 2020 Birdies For Charity program will provide up to a 10% match on all pledges made through the program. Matching funds will be distributed up to $100,000 in collected pledges, not to exceed $10,000 in matching funds. Everything you need to know to fully implement the Birdies For Charity program can be found in our program resources, available below.

For more information on the Birdies For Charity program, please email or call 515-279-4653.


Join Birdies For Charity

Apply today! Applications are reviewed on a rolling basis and based on the following criteria:

Either: Must have 501(c)(3) status as recognized by the IRS and a portion of the organization’s programming must target children in the State of Iowa.

Or:  A K-12 school in the state of Iowa.

To read a great spotlight story about three of the more than 100 organizations currently participating in our Birdies For Charity program, click here.

Thank you to our program sponsors.